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Pricing Rules for Sales Channels

Selro allows you to create flexible and complex pricing rules for your sales channels.

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Written by Selro Support
Updated over 2 weeks ago

โš™๏ธ Configuring Pricing Rules for Sales Channels in Selro

You can create complex pricing rules for each sales channel, based on either cost price or selling price.

These rules are configured within listing templates, so that any item listed using that template will have its price automatically calculated and updated based on your rules.

Although the example below shows a price rule for eBay, the same steps apply to other channels (e.g., Amazon, Etsy, Shopify).


๐Ÿ› ๏ธ Steps to Configure Pricing Rules

  1. ๐Ÿ”‘ Go to your account settings
    Navigate to: Username โ†’ Connections โ†’ Edit the relevant sales channel.

  2. ๐Ÿ“‹ Access Listing Templates
    Click on the 'Listing Templates' tab to view existing templates.

  3. โœ๏ธ Choose or Create a Template

    • Select the template you want to configure pricing rules for,

    • Or click 'Create New Template'.

  4. ๐Ÿงฎ Set Pricing Rules

    • Go to the 'Rules' tab within the selected template.

    • Enter your pricing rule using variables like ${selling_price} or ${cost_price}.

๐Ÿ’ก Note: The ${selling_price} and ${cost_price} values refer to the values entered in the Selro product details (under the pricing tab).


๐Ÿ”„ Automatic Price Updates

  • Whenever a base selling price or cost price is updated in Selro, the listing price will be recalculated automatically.

  • These updated prices will be synced to the relevant sales channels based on your configured pricing rules.


๐Ÿ“Š Example Pricing Rules and How They Work

Here are some common pricing rule examples you can use in Selro listing templates:

Pricing Rule

Description

${selling_price}

Use the base selling price as-is for the listing price.

${selling_price} * 1.25

Increase the base selling price by 25%.

${cost_price} + 10

Set the listing price to cost price plus a fixed amount.

${cost_price} * 1.5

Set the listing price to 50% above the cost price.


๐Ÿ’ก Tips

  • Pricing rules are applied automatically whenever you update the base selling price or cost price in Selro.

  • Make sure to download your product catalogues from sales channels into Selro so that the base prices are aligned.

  • You can customize pricing rules for each sales channelโ€™s listing template to meet your business strategy.

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